SELO

SELO

Turns natural-language requests into governed data actions — LookML generation, dashboards, charts, and queries — across Looker, BigQuery and Knowledge Catalog, without ever exceeding your own permissions.

Increase productivity  •  Unlimited governed data exploration

Google employees only — sign in with your @google.com account. Instant, zero-setup showcase: sample data, preconfigured & locked settings, shared demo credentials.

Bring your own Looker instance and credentials — every action runs under your own permissions.

New to SELO? Read the How-To Guide →
Discover what SELO can do

Why SELO

It acts — it doesn't just suggest

Analytics platforms are powerful, but that power is gated behind skills: LookML syntax, modeling patterns, SQL, and knowing where things live. SELO puts an expert-level AI analyst one click away — and instead of handing back text to copy-paste, it executes governed tools directly against your stack.

Guided Quickstarts

One-minute forms for dashboards, analysis, LookML and prototypes — and with Auto on, the right form opens itself the moment your prompt calls for one. See the How-To Guide for a walkthrough of each.

One-shot dashboards

Assemble complete multi-tab LookML dashboards — KPIs, trends, filters, themes, layout — from a single conversation, delivered into your own Looker folder and previewed live beside the chat.

Surgical edits & self-healing quality

Point at the exact tiles to change, run automated Quality checks on the rendered dashboard, and undo/redo any agent edit from a server-side journal — even after a reload.

Expanded exploration

Generate LookML models or realistic sample datasets from a prompt, a PDF, an ERD diagram, or a web URL — not just from data that already exists.

Real LookML engineering

A built-in editor wired to the chat: views, models and refinements land in a Looker development workspace, validated on every write, with versioned saves and one-click deploy.

Query & visualize inline

Run governed queries and render native charts right in the conversation — plus a live, interactive explore panel with drill, filter, computed insights and save-as-Look.

Monitoring & sharing

Turn any chat into scheduled reports, threshold alerts or AI-written digests by email — and share live conversations with teammates, who can continue or fork them.

Multi-model intelligence

Routes reasoning and code generation across Vertex AI Gemini and Claude models, with configurable regional data residency.

Custom visualizations & themes

Generate bespoke interactive chart types beyond Looker's native library and design instance themes in conversation — validated in a sandbox, rendered live on your dashboards.

Built-in support agent

A floating in-app coach that knows every SELO feature — ask how to do anything and get unstuck without leaving the page.

Prototype → production

Build sandboxed POC models and dashboards on generated sample data, then promote the proven ones straight into your production Looker project.

Automated BI migration (in progress)

Move a full BI ecosystem — Tableau, Power BI, Qlik — to Looker in days instead of months: models, dashboards and business logic, translated and validated.

Three governed modes

One assistant across your data estate

SELO is a standalone application — no extension install required — and its scope goes beyond Looker.

Looker

Model, build, explain

Create LookML projects and dashboards, explain existing models and Explores, run queries and render visualizations — production or sandboxed POC mode with generated sample data.

BigQuery

Warehouse operations

Explore datasets and schemas, execute SQL, create derived tables, forecast with BQML, and analyze contribution drivers — conversationally.

Knowledge Catalog

Metadata intelligence

Search catalog entries, inspect aspect types and data-quality scans, and turn tribal knowledge about your data estate into answers.

Security

Governed by design

Zero-trust, two layers deep

Identity-Aware Proxy front door. Every request to this application is authenticated by Google Cloud IAP against an explicit allowlist before it ever reaches the app — the underlying services accept no public traffic at all.

Per-user Looker OAuth (PKCE). Every Looker operation runs strictly under your own Looker identity and token. Folder access, model visibility, and row-level access grants follow you — not a shared service account. SELO cannot see anything you couldn't already see yourself.